It's finally here! For over a year we've been working on our new Canna Oil Rebrand, arguely our biggest product rebrand yet!
Canna Oil was our 2nd product brand ever launched at Cosmic Bazaar (our first being Canna Salve), and so we really needed the new branding new shine like never before, whilst still being true to the original that we've all grown to love. Well, we couldn't think of a better way to bring in this shine, than GOLD. Our new gold FOIL and golden caps are sure to make you grin and dance in delight 😍
We're so proud of our journey with our healing Canna Oil over the past 8 years, and whilst we're a bit sad to be letting go of such a iconic original look, we're ready to be embrace the new and bring on the next chapter for our full spectrum cannabis medicine ❤️
Our cannabinoid formula and ingredients have remain unchanged, however with the addition of our new ultrasonication equipment, our Canna Oil is more bioavailable than ever before, and therefore we no longer need to add DMSO to our formula. All newly branded bottle will have no DMSO, but still have high abosorbtion through the use of ultrasonic technology. A win win for those customers of our that prefer the purest form of Canna Oil, or cannot use DMSO for whatever other reason.
Continue to read the story of this beautiful rebrand below!
Our journey with Canna Oil started back in July 2017, when we started working with a now dear friend who linked us up with Transkei growers and alchemists. Our Sativa blend was the first to launch, and is still our most popular product to this day!
When we first decided at the start of last year (2024) that we wanted to do a rebrand on Canna Oil, we didn't realise the amount of interations and redesigns that would take place. We tried out a variety of different extremes, going into full blown gradients, black pipettes, and high minimilism. Eventually settling somewhere in the middle. Our graphic designer, Chloe, has been a super star through and through, and stuck with 'Dylan the perfectionist' to finally find a design that worked for us.
The final label blends all designs together. We chose to stick with white pipettes which matches the overall white, medicinal, and clean professional look. Bringing in the gold cap and gold foil to show off the premium, high quality extracts we use in our formula. We stuck with a more mininimalist design, whilst still providing all the info that is needed for the end user to understand the product. The suble, yet vibrant colours complete the look for each different blend we offer, showcasing the wide range of uses. We also included a few keywords to easily know which oil is for what.
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